Blog Post 8

The social exigency I plan to fight against is the wealth gap in America. How such a small percentage of the population controls a large amount of the wealth in the country. How small businesses make up a large percentage of the businesses in America but the large but few corporations make all the wealth.  This is a very controversial topic as the gap between the rich and the poor is increasing and the middle class is slowly falling downward. Many things could be used to explain the wealth gap some say its corruption well other like to blame the government for allowing the big corporations to do whatever they want.     

            Within the artifact I make my goal will be to identify with a majority of the people. This can be done by showing a graph or chart of the wealth distribution in America and most people will fall in the middle because they aren’t in extreme poverty or extremely wealthy. By doing this the audience will be able to identify with my cause as it well affect them as well. Polarization is another tactic that can be used. As there are very few people who control the countries wealth an us against them mentally can be garnered where very few will want to side with the extremely wealthy as they wont identify with them. These two rhetorical goals are very important because by getting the audience to identify with you and giving them all a common enemy or target it can inspire action.

            Some of the language tactics that could be used is framing which can help further emphasize these exigencies. In the this case not much framing is needed as many people already identify themselves as middle class and not extremely wealthy so they understand where you are coming from. Storytelling could be used to get people emotionally invested in the cause. The story could be about a small business owner who went out of business because he couldn’t compete with a large corporation. These are some language tactics that could be used to help fight your exigency.